Friday, October 30, 2009

Voodoo: Photo Press Pass

Thanks to Dan Fox from Anti-Gravity I now have a photo pass and weekend ticket for Voodoo Festival. Now I can see Janes Addiction, Flaming Lips, Ween, Fischerspooner, Kiss, and all the locals, Bingo Show, Morning 40 Federation, George Clinton, Rotary Downs, Zydepunks.....AND for the best performance of the weekend my friend Stephanie dancing to THRILLER with the Camel Toe Steppers ! Sign up to get notifiied when I post new picts from Voodoo and the millions of other parties going on this weekend. Alligator Chomp Chomp @ Mimi's, Klezmer All-Stars @ DBA, Treehouse Party(see crazy pics from last party), and Quintron & Miss Pussycat @ One Eyed Jacks! Wowza

Photo Shelter Process and Meta Data



After months of trying to learn how to develop a thorough website of my photographic images I discovered a site called PhotoShelter (PS) which allows photographers to archive photos and create a gallery-based website of their work. Because the gallery function was hard to develop using Flash (a program I had never used before) on my original website, I did some research into PS and signed up for a one month account. What I immediately liked about the software was that I was able to create and edit galleries of photos which had the built in functionality of a slideshow/thumbnail view. My website has flash slideshows which I created after taking tons of YouTube tutorials on how to build flash slideshows, but the viewer has no buttons to scroll through images so they need to sit through the entire slideshow (which I know no one would ever do) Here is the general process for working with PS.
  1. Organize and catalogue your images clearly and add IPTC and metadata to all of your images in Lightroom, or whichever program you use for RAW Conversion. It is important to ADD THIS DATA TO THE IMAGES THEMSELVES at this stage, because if you do it within a program like PS, Smug mug or Photobucket when you transfer images to another program all this data will be lost. This metadata allows people searching the web to find your specific images. Ie. if you're photo has specific tags associated with it within its metadata then when someone types "Portrait of old man in New Orleans" he/she will have a better chance of linking to your image if it has the tags, Old Man, New Orleans. Which I happen to have a good sample of on my PS site. The more people that click on your image, the higher up you appear within a search engine like Google. Im still in the process of doing this because obviously it is a major process and there is no limit to how detailed your description of an image can be. (more on this later) As of now, none of my files have any metadata, but after attending the PS webinar on SEO (Search Engine Optimization) I realize this is an important part of the process if you ever want to sell any of your work. Click here for a 16 min. vid on SEO from PS. If you can batch tag a bunch of images at once and then go in and add specifics that is good.
  2. Import your images to the Archive section of PS. If you have certain albums or themed categories I've found it best to upload groups of images into folders within your archive. You can also upload photos all at once and then group them into folders within PS You will want to upload your largest native file to the archive because PS will save it as CR2 if you upload it like that, and automatically covert it to JPEG when posted to a gallery for viewing. I am still trying to develop an organizational strategy for how to store my images and categorize them into folders and I think it needs to really be thought out. This is one of the questions I always ask professional photographers that I meet. How do you organize your photos?
  3. One of the neat features of PS is that now you have your native files backed up on a remote server somewhere so it acts as an extra backup. depending on which plan you get you have more storage room. I think I have the standard account (about $34/month) and I have 35 gigs, not really enough so store all my photos but its a decent starting point for images I actually would want people to see.
  4. Once you've uploaded to the archive you can create galleries (either public/private/invitation only/passwords protected,etc) so you can send galleries to clients or friends using any restriction you want.
  5. You now have tons of flexibility for how to showcase your galleries and customize your site , which is very user friendly on the PS interface.
There are a million other deatils to consider but the takeaways are:
  • You dont need to learn to be a web designer to create a good site of your work. There are alternatives. All have a specific learning curves but there are many options out there.
  • Better to learn all this SEO/Metadata/IPTC stuff now, because its easer to add Metadata as you process images rather than going back and adding data to a million photos you already have.
  • Reflect on your workflow and consider how developing a pro-active system for photo organization can help you sell images in the future.
As always comments and questions welcome!

Thursday, October 29, 2009

Portrait Time

Just finished taking my lighting class, did some work with my first live model and cant wait to take more portraits/head shots with my new limited edition flame orange Alien Bee Flash Units (Which I just learned are now sold out). Im hoping that doing more portraits will help me actually make some money to pay for all the equipment I just purchased. Check out some of my first studio portraits at my Erica Stavis Photography Photo Shelter site. My teacher Owen Murphy gave some good advice saying that you know you've made a good purchase when you've made your money back within the first two years of purchasing it, so that gives me some time. I sold my Canon EF-S 17-55 Lens on eBay to help leverage the cost of my new lighting set up.....so soon Ill be harassing my friends to come sit for portraits. Next blog Ill be chatting about my decision to sign up for a Photo Shelter Account to display recent photo work and how I'm still trying to figure out which site of mine to plug, Photo Shelter Site vs. Web Site

Wednesday, October 28, 2009

And then that happened....

In an attempt to try and use any outlet possible to promote my work as a New Orleans based music and portrait photographer i've decided to start a blog. People tell me that having a blog doesn't necessarily mean that I need to divulge deep dark insightful stories about myself daily so figured Id give it a whirl.

Ive realized that trying to attract people to my photo website is a huge undertaking that requires tons of research and developing some new skills so I will use this blog to track my progress developing my photo website particularly trying to optimize my site so that people actually see my work.

If you're a photographer trying to figure out how to showcase your work and are a beginner like me check back and subscribe to my blog so we can go throughout this process together.

Ill post what kind of stuff Ive done already to prepare myself for the long journey ahead.